Domain Hosting: How Will Your Choice Affect Your Business

Domain Hosting
Domain Hosting

In the present market scenario, the IT industry is growing remarkably and the Internet has become the most prominent medium of communication. Business constantly try to impact the market through social networking portals, their official websites and also by improving search engine rankings. In order to make its presence felt in the Web World, it is important for a business organisation to have a website that is attractive, and displays the products and services well to attract traffic and potential customers. However, merely by designing and development of a website cannot single-handedly guarantee its success. Domain names are often touted as the most significant and immediate factor that creates an instant impact on the targeted customer base. Domain hosting is another factor that makes a noteworthy contribution to the viability of an online business.

Importance of choosing right domain names
Domain names provide identity as well as individuality to websites as there are millions of websites available on the Internet. Thus it is important to choose the name for a website that is catchy, easy to remember and the one that describes the website and what it deals with in the best possible manner. Once the domain name is decided, an extensive research is essential to confirm the availability of domain names. Using WHOIS tools is an effective way of choosing website names. One can even buy domains for future use if those domain names have a possibility to rank the website and they are catchy enough to attract the online traffic.

How domain hosting can affect your business?
Choosing the right domain hosting is important as it one of the prime deciding factor of a website’s success. Web hosting is one of the factors that can improve the functionality of your online business by improving the website’s ranking in major search engines like Google, Yahoo! and Bing. Some of the ways through which domain hosting can influence the website and subsequently, your business are:

     1. Speed of the Website: The loading time of a website depends on the web hosting services. If the loading time of the website is long, you will lose traffic as even the existing visitors will stop visiting your web portal. Thus, it is important to choose a good domain hosting service provider.
     2. Uptime of the Server: The uptime of the server on which your website is hosted is important because if the uptime is low and the site remains down most of the time, you will lose visitors. This will directly affect your sales and as a result, your business will suffer.
     3. Content on Sub-domain: At times, some of the hosting service providers also create sub-domains along with the registered domain. These sub-domains contain the content present on the main website and as a result duplicate content issue may crop up and your site will be penalized. This will also affect the ranking of your main website and in order to avoid such things you should edit the robots.txt file to stop the search engines from indexing it.

There are also other ways through which domain hosting can influence the website and thus your business and hence it is important to choose a reliable and trustworthy web hosting service provider.

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How Domain Name and Web Hosting Affect Your Online Business?

Domain Registration India

Since the globalization has set in, the need of online presence has increased to a great extent. Working in an isolated manner is not an option as everything is interlinked. Hence businesses have to mark a global presence so that they can increase their reach in the market and improve revenue generation. For these reasons, business setups are looking for options, which can help them in getting enough traffic on their websites. But having enough traffic does not guarantee success. There is a need for relevant and valid traffic on the site to increase the sales. Now, the big question is what should be done to attract relevant traffic to the site. There are multiple ways by which one can accomplish the aim of attracting genuine leads, such as choosing the right domain name and having a reliable web hosting service with high up time.

Choosing the right domain name is of prime importance in order to provide a proper sense of the kind of business one is into. While choosing the name, one has to make sure that it adds value to the official website of the company. It is always better to select a name that is easy to memorize and spell. The name should not contain more than two or three words and it is also advisable to include keywords so that your site becomes more result-oriented on search engines. An appropriate domain name can not only generate leads but also help in establishing a brand name for your business. With an easy-to type and memorable name visitors can easily search your website.

A reliable web hosting service for high uptime is recommended for any website. The quality of the web hosting solution can make a huge difference in the performance of the site. Choosing a reliable service provider is one of the prerequisites for a successful online business. With the advancements in technology, not only large companies but also SMEs (small and medium enterprise) can afford having a website of their own. But every provider can not do justice with the website and therefore it becomes crucial to opt for a provider who ensures high uptime for the site. A bad server can ruin the performance of your site and give a bad impression to the visitors, which in turn can hamper company’s sales. Hence it is important to ensure while making a final decision about the website hosting service provider that he facilitates good bandwidth as well as uptime. Making a note of these things can save businesses from losing potential customers. A website with the uninterrupted access can have a great impact on the company’s online business as visitors can navigate the website any time they want to. Proper running of the website is vital and it can be considered as a pivotal factor for a website’s success.

Therefore, a right domain name, domain registration and a trustworthy hosting service can elevate the value of the web portal. The need for quality website hosting and appropriate name forms a crucial part of running an e-commerce website.

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Business Email Hosting – How it can benefit Your business

Business Email Hosting

Emails, as we all know, ensure an easy exchange of information that is crucial for running a business. In fact, it is the need of hour. No organization can hope to thrive without using emails. Now, as business emails carry sensitive data, audio and video files, it becomes even more important that the email system is robust, reliable and should allow frequent backups to build an archive database for future use.

One can opt to implement e-mail services for internal use, but it requires purchasing of sophisticated equipment, implementation, maintenance and critical backup of the data to facilitate data recovery in case of loss or theft. All these activities will come at a huge initial cost and then the recurring cost of maintenance and backup. To sum up, this can be a big amount to invest and needs ample consideration based on the business being run. So, is there an alternative to it?Yes, it is business email hosting.

Email server hosting, for those who are hearing it for the first time, is a technique of hosting email servers. It’s very similar to the website that needs hosting for making an online presence. Email servers are kept live on the Internet in order to facilitate communication through emails. The Business email hosting is highly recommended as it provides you an effective way to establish identity and possess certified email address at an affordable price tag. There are many companies in the market who provide web hosting services. Here, user discretion is required. But, the golden rule is to choose the one that provides reliability and ensures redundancy.

Benefits of Business Email Hosting

There are numerous benefits of going for business email hosting. Below mentioned list gives an insight to some of its major advantages:

1) Storage Space: The email server hosting companies provides adequate storage space for each mailbox. Here, users get the flexibility to increase or decrease storage space .

2) Secure Access to Web-mail: Encryption and authentication through user-name and password ensure secure access to your web-mail. The data integrity is also maintained during the transmission of messages.

3) Anti-spam filters: It blocks potentially harmful spam and virus. The unwanted emails are prevented from reaching your in-box. The filtering methods includes grey listing, white listing and blacklisting that send spam to a quarantine folder for being quarantined.

4) Email Archive: Needless to say, frequent data backup is crucial for a business. Now, with the email server hosting, companies ensuring regular backup of their email servers, you do not have to worry about your business being affected due to data loss. This facility will help you to easily recover accidentally deleted emails.

One must be very careful when it comes to choosing the services you wish to subscribe from the business email hosting company. Various attributes to be kept in mind are space, data backup, privacy and protection. In a nutshell, a reliable business email hosting service is immensely beneficial for your business as it ensures proper communication over emails with easily accessible archive database.

Web Hosting – Choose the Right One to Grow Your Online business

Web Hosting Services

Web hosting being the determinant factor of a website’s success or deterioration, it is one of the most important aspect that needs to be taken with seriousness. Choosing a good web hosting company that suits best for your business needs is essential. With several web hosting service providers present in the market, choosing the best web hosting company is not very easy. While looking for business web hosting that help in the growth of your online business, cost needs to be considered but should not be a constraint for you. It is because if you think about price and hire a web hosting company that provides business web hosting at a low cost, you will lend up with a company that will not help in the growth of your business. In addition, if cost becomes the primary thing, you might miss out on scores of useful features that other web hosting service providers are offering. In order to get the best business web hosting plan as well as save some money, certain things should be considered before taking a decision.

Things to be considered while taking Business web hosting

1. Technical Support: While choosing a Business web hosting plan, a thing that you should check is the technical support that is provided by the web hosting company. Since, technical issues arises most times without alarming and if the technical support provided by the company is not good, you will have to face heavy losses. Thus, make sure that the technical support provided by the web hosting company is good and it is available 24×7.

2. Disk Space and Bandwidth: Verifying the disk space offered by the web hosting service provider is important as with low disk space you will not be able to expand your online business in future and switching plans will cost you much more. Bandwidth as well is important as it regulates the traffic to your website and if the bandwidth is less than there is every chance that your website will go down and you will lose valuable customers.

3. Performance: Check the performance of the server along with the uptime that is being provided by the web hosting company for the reason that, if the uptime of the server is not good, your website will go down and people will not be able to access it and hence your business will suffer losses.

4. Backup: Backup of data that is available on the server is very essential and thus, you should know how often the web hosting company that you have chosen take back up of the data and files present in the server. Moreover, if the backup is not taken on a regular basis, you will be at the risk of losing important data that is stored on the server.

5. Cost: Cost being one of the important aspect, compare all the available options that are available by carrying out an extensive research.

It is indeed a very painstaking job, to find the right web hosting company that will help in the growth of your online business. In order to reap the benefits of web hosting, you must choose the best business web hosting plan, keeping in mind the above mentioned points.